Evaluation Elearning Courses - E-learning Courses

La publicidad. Un enfoque crítico

Image of the product:

Name of author(s):

Antonio Manzano Córdoba

Name of producer:

Instituto de Tecnologías Educativas (ITE), Ministerio de Educación

Target Group Level:

Vocational training of Trade and Marketing. From 16 years

Languages of product:

Spanish

School subject of reference:

Marketing

Aims of course:

Show the most used communication strategies in advertising. Encourage critical analysis to the advertising phenomenon.

What type of authoring system is used?

Webpage, Proprietary Multimedia application

Is the course inserted in a e-learning platform?

What type of media technology is used?

Text, Images

What type of text file is used?

Plain Text

Size Of Course:

Small0123456Great

Overall Evaluation:

Poor0123456Excellent

view all

Description of Contents:

-Advertising concept: definition, values??, stereotypes.
-Truth in advertising.
-How to act: the media, shopping, your attitudes.

Evaluation:
Overall Evaluation:

Poor0123456Excellent

Clarity of Structure, logical sequence of contents:

Poor0123456Excellent

Usability/easiness of navigation:

Poor0123456Excellent

The Product is interesting/Stimulating:

Poor0123456Excellent

Reliability of contents:

Poor0123456Excellent

Didactic quality of contents:

Poor0123456Excellent

Clarity of structure, logical sequence of contents:

Poor0123456Excellent

Teaching usability:

Poor0123456Excellent

Educational and Learning Value:

Poor0123456Excellent

Quality and revelancy of content:

Poor0123456Excellent

Degree and quality of interaction:

Poor0123456Excellent

Exploitation of the electronic potential:

Poor0123456Excellent

Availability and quality of simulation exercise:

Poor0123456Excellent

Evaluator:

Name of Evaluator:

Arturo Navarro Tello

Role of Evaluator:

Teacher

Country:

Spain

Date of Evaluation:

18/5/2012

Blackboard: