Evaluation Elearning Courses - E-learning Courses
La publicidad. Un enfoque crítico
Image of the product:
Name of author(s):
Antonio Manzano Córdoba
Name of producer:
Instituto de Tecnologías Educativas (ITE), Ministerio de Educación
Target Group Level:
Formación Profesional de Comercio y Marketing. A partir de 16 años
Languages of product:
Español
Website of product:
http://recursostic.educacion.es/apls/informacion_didactica/1225
School subject of reference:
Marketing
Aims of course:
Mostrar las estrategias de comunicación más usadas en publicidad. Fomentar el análisis crítico ante el fenómeno publicitario.
Webpage, Proprietary Multimedia application
Text, Images
Plain Text
Small0123456Great |
Poor0123456Excellent |
-Concepto de publicidad: definición, valores, estereotipos.
-Verdades de la publicidad.
-Cómo actuar: los medios, las compras, tus actitudes.
| Overall Evaluation: | Poor0123456Excellent |
| Clarity of Structure, logical sequence of contents: | Poor0123456Excellent |
| Usability/easiness of navigation: | Poor0123456Excellent |
| The Product is interesting/Stimulating: | Poor0123456Excellent |
| Reliability of contents: | Poor0123456Excellent |
| Didactic quality of contents: | Poor0123456Excellent |
| Clarity of structure, logical sequence of contents: | Poor0123456Excellent |
| Teaching usability: | Poor0123456Excellent |
| Educational and Learning Value: | Poor0123456Excellent |
| Quality and revelancy of content: | Poor0123456Excellent |
| Degree and quality of interaction: | Poor0123456Excellent |
| Exploitation of the electronic potential: | Poor0123456Excellent |
| Availability and quality of simulation exercise: | Poor0123456Excellent |
Name of Evaluator:
Arturo Navarro Tello
Role of Evaluator:
Teacher
Country:
España
Date of Evaluation:
18/5/2012